halsteadk.All specifications
GM Fleet & Commercial City Tour staff credential, event identity design: a Chevrolet chassis-cab truck under a cable-stay bridge with “STAFF” running vertically in yellow
GM Fleet & Commercial / Artwork specifications

Staff credential

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GM staff credential. Pathway Extreme-directed headlines, Anaheim secondary type and the industrial yellow/black system remain consistent.

12.37 × 17.0 inSuggested trim size
150 ppiPrint export target
1855 × 2550 pxTarget raster dimensions

Original proportions preserved on a 17-inch long edge. Current source: 1070 × 1470 px (86 ppi at this size). Dimensions above specify the print edition; download contains the current source image. Screen artwork uses RGB. Suggested bleed: 0.125 in where the composition supports it.

Typography

Role / familySize / leadingTracking
Headline
Pathway Extreme
86 / 90 pt−20 / 1000 em
Supporting copy
Anaheim
21 / 30 pt0
Uppercase label
Anaheim
12 / 17 pt+80 / 1000 em

Estimated typesetting guide scaled to this print width; generated lettering is part of the image. Kerning: font metrics, with no verified manual pair adjustments. Use native font weights; preserve clear space between lines.

Color palette

#151719
#F5CE19
#F4F2E9
#65727A

HEX / RGB reference colors. Final press color depends on paper and printer profile.