halsteadk.All specifications
Target speculative poster: a grandmother and grandson dancing in red in front of the bullseye with a shopping basket, headline “Came for milk. Left with moves.”
Generations series / Artwork specifications

Target

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Radio Canada Big headline direction and Ysabeau Office supporting type give this target concept its company-specific Pulse identity. “Came for milk. Left with moves.” A little everyday joy.

13.6 × 17.0 inSuggested trim size
150 ppiPrint export target
2040 × 2550 pxTarget raster dimensions

Original proportions preserved on a 17-inch long edge. Current source: 1122 × 1402 px (82 ppi at this size). Dimensions above specify the print edition; download contains the current source image. Screen artwork uses RGB. Suggested bleed: 0.125 in where the composition supports it.

Typography

Role / familySize / leadingTracking
Headline
Radio Canada Big
94 / 99 pt−20 / 1000 em
Supporting copy
Ysabeau Office
24 / 34 pt0
Uppercase label
Ysabeau Office
14 / 20 pt+80 / 1000 em

Estimated typesetting guide scaled to this print width; generated lettering is part of the image. Kerning: font metrics, with no verified manual pair adjustments. Use native font weights; preserve clear space between lines.

Color palette

#CC1822
#FFFFFF
#181818

HEX / RGB reference colors. Final press color depends on paper and printer profile.